What Are Social Networks Built To Do?
Social networks are built to connect us. The most defining aspect of the social network is the role they play as a tool for bringing people together. Social networks allow us to connect with friends, family, and peers. Social networks are built to connect us. From me to you.
Daily, we are mesmerized by our droning news feeds with new update after new update. Social networks provide an ever mounting stream of the things people we’ve friended have done and are doing. At first these networks were pure in their cause. They were there to help us connect with each other. Today, it’s hard to keep track of what these networks are doing. At times we may even wonder what we’re doing on them.
Social networks have been around for a while and like many older things, they have been around long enough to stray away from their original purpose. What made them great is no longer what they rely on. Social networks have evolved and transformed far beyond their original intentions.
But for all of their transformations, pivots, and evolutions what they fundamentally are is still their core service: as connecters.
Connection is important, but it is not the only purpose social media outlets should serve. Connection enables interaction but in and of itself is not enough. Knowing the right people is important, but doing things with them is what makes a difference.
For all social networks are and have become there is still so much more.